Ghost surgery—where a doctor designs the case but a technician performs the entire procedure—is the #1 risk for medical tourists in Turkey. Here is the 2026 guide to spotting 'factory' clinics before you pay a deposit.
April 19, 2026
Author: Omar Ghouat (Omar Ghouat)
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Omar Ghouat
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April 17, 2026March 19, 2026Case Studies
From WhatsApp Chaos to Managed Pipeline: A Clinic’s 90-Day Transformation
A detailed case study of how a mid-tier Istanbul hair transplant clinic — 120 leads/month, 3 coordinators, zero CRM discipline — went from a 6-hour average TFCR and 9% lead conversion to a 3-minute TFCR and 31% conversion in 90 days using Evolution API, n8n, Chatwoot, and Supabase.
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April 14, 2026March 19, 2026AI & Automation
AI vs Human: What Should Be Automated in a Medical Tourism Clinic
A precise framework for deciding what to automate and what to protect as human work inside a Turkish medical tourism clinic — based on real coordinator workflows, patient conversion patterns, and the specific failure modes of both AI and human-led processes.
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April 11, 2026March 19, 2026Hair Transplant
How Much Does a Hair Transplant Really Cost in Turkey? (2026 Breakdown)
A detailed 2026 price guide for hair transplants in Turkey. We move beyond the 'starting from' stickers to show you the real cost of surgery, including technique premiums, Exosome therapy, and what you should pay for a safe experience.
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April 10, 2026March 19, 2026AI & Automation
How EKSENAI Builds Patient Intake Systems for Turkish Clinics
The full process EKSENAI uses to design, build, and deploy patient intake systems for Turkish medical tourism clinics — from the initial pipeline audit to go-live and the first 90 days of operation.
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April 7, 2026March 19, 2026AI & Automation
Building a 24/7 Patient Intake System for Under €500/Month
The exact stack, cost breakdown, and architecture for a 24/7 patient intake system a Turkish medical tourism clinic can run for under €500/month — with no enterprise software, no custom development team, and no coordinator dependency for first response.
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April 4, 2026March 19, 2026Hair Transplant
FUE vs DHI Hair Transplant: Which Technique Is Right for You?
A deep dive into the two most popular hair transplant techniques in 2026. We explain the science, the recovery, and the results of Sapphire FUE and DHI to help you choose the right method for your hair loss.
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April 2, 2026March 19, 2026AI & Automation
The 6 Automations Every Turkish Medical Tourism Clinic Should Have in 2026
A concrete checklist of the 6 automations that separate high-converting Istanbul clinics from the ones losing 50% of their pipeline to manual chaos. Each one has a measurable impact on TFCR, coordinator capacity, and revenue leakage.
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March 30, 2026March 19, 2026AI & Automation
WhatsApp Automation for Medical Tourism Clinics: What Works, What Doesn’t
70–80% of Turkish medical tourism leads arrive via WhatsApp. Most automation implementations fail because clinics deploy the wrong tool for the wrong job. Here's the breakdown.
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March 28, 2026March 19, 2026Hair Transplant
Hair Transplant Turkey vs UK: The Full Cost Comparison 2026
A transparent, side-by-side comparison of hair transplant costs in the UK versus Turkey in 2026. We break down the 'hidden' costs, the quality gap, and why a €3,000 package in Istanbul often offers more value than a £10,000 surgery in London.